Showing posts with label press release. Show all posts
Showing posts with label press release. Show all posts

Thursday, October 3, 2013

AND1’s official press release on the signing of Isaiah Canaan and Jamaal Franklin

[Shoe Session – 10.3.13] – AND1’s official press release on the signing of Isaiah Canaan and Jamaal Franklin

Inks: FLASH aka g_sk1lls / Press release c/o AND1 Basketball 
Images: Getty Images / Nice Kicks website

AND1 has just released their official bulletin on the recent signing of NBA rookies Isaiah Canaan of the Houston Rockets and Jamaal Franklin of the Memphis Grizzlies as brand endorsers.  The two will join Indiana Pacers guard Lance Stephenson as the brand’s ambassadors for the 2013-14 NBA season.

Key takeaways from Maurice Levy (director of marketing for AND1) as quoted from the press release:

Isaiah Canaan embodies the AND1 brand because he honors the game with his hard work, energy, dedication and great attitude.  He doesn’t take anything for granted and that’s one of the things we liked most about him.

Jamaal Franklin fits the AND1 mold because he knows he has to earn his way to the NBA through hard work.  He has a lot of potential and is determined to make an impact for Memphis. Plus, he competes every night, is an excellent rebounder and passes the ball and he can jump through the roof.

[Click HERE to read the complete PR article.]

A couple of weeks ago, we’ve already posted about the new sign ups (click HERE for the AND1 Ph blog post).  Isaiah and Jamaal, selected 34th and 41st overall respectively, will be AND1’s presence in the Western Conference, while Lance will continue to hold it down for the East.  Both immediately showcased their brand affinity, rocking identical black/black AND1 Tai Chi Mids during the recently concluded team photoshoots for NBA’s pre-season Media Day.

According to the press document, “We’re very proud to have both Isaiah Canaan and Jamaal Franklin wearing the entire line of AND1 basketball shoes and our apparel this season,” said Levy. “We can’t wait to get the basketball season started up again.

Follow us in Twitter (@and1ph) and LIKE us on Facebook (www.facebook.com/and1ph) for more news and updates both locally and internationally.  Stay tuned, AND Juans!

Monday, November 26, 2012

AND1’s official press release on the signing of Lance Stephenson as latest brand endorser


[Shoe Session – 11.26.12] – AND1’s official press release on the signing of Lance Stephenson as latest brand endorser

Inks: FLASH aka g_sk1lls / Press release c/o And1 Basketball 
Images: Getty Images / ESPN.com / Various other web sources

The word’s out that AND1 has a new brand endorser, and the latest sign-up is no other than Indiana Pacers guard Lance Stephenson.  Check out the screenshot of the press release below:


Hailing from Brooklyn, New York, Lance aka Born Ready has been playing in the NBA for 3 years already.  He was drafted 40th overall in the 2010 NBA Draft and bannered for Lincoln High School (Coney Island) - where he remains as NY state’s all-time leading scorer in high school basketball (2,946 points).  Posted a couple of Youtube highlights mixes below of young Lance in high school.

Click to play the videos.


In comes no surprise that Stephenson has reaped a lot of awards before joining the NBA, with city basketball championships (four years with Lincoln), named New York State Mr. Basketball, a McDonald's All-American Team selection in 2009, and was awarded the Big East Rookie of the Year in 2010 with the Cincinnati Bearcats.

The explosive guard is on a path to a breakout year with the Pacers, having earned a starting slot in Indiana coach Frank Vogel’s rotation.  As of this writing, (14 games into the 2012-13 season), his in-game stats are 7.9PPG plus 3RPG while shooting 47% from 3pt range.  Peep his latest NBA highlight move below, a vicious spin move plus the sweet finish against the Spurs.


Click to play video.

According to the press document, And1 Brand President Rob Purvy quips.. “Lance is a welcome addition to the AND1 family.”   Furthermore, he mentioned that “He is a very promising young talent and is committed to playing at the highest level.  We at AND1 share the same passion as we produce only the best basketball footwear and apparel for our customers.

Stephenson rocking AND1 Empire 2.0 Mids.

To which Stephenson replies..”I’m really honored to be considered by AND1 to be part of its roster of NBA endorsers."  The 6-foot-5, 228-pound playmaker adds “I believe that my on-court playing style and dedication to the game is a perfect match for the AND1 brand’s commitment to producing only the best basketball gear.


Lance is currently sporting the AND1 Empire 2.0 Mids (as seen in his move against Tony Parker above), but has also been seen wearing the Guardian Mids and original Empire Mids.  Fans can connect with him via Twitter (@StephensonLance) and Facebook (http://www.facebook.com/lance.stephenson.14).

Lance in Guardian Mids (left) and Empire Mids (right).
 

Stay tuned for more news and updates both locally and internationally from And1 Ph.  Any Juan can follow us in Twitter (@and1ph) and LIKE us on Facebook (www.facebook.com/and1ph).

Sunday, March 25, 2012

AND1’s official press release on the signing of the Morris twins as brand endorsers


[Shoe Session – 3.25.12] – AND1’s official press release on the signing of the Morris twins as brand endorsers

Inks: FLASH aka g_sk1lls / Press release c/o And1 Basketball

Just got my hands on AND 1’s official press release due to be posted online within this week and all I can say is that things are absolutely looking up for the brand.  Markieff and Marcus Morris are now official brand endorsers for AND 1, having signed up for a 3-year shoe deal with the company.  I’ve previously posted an article about them back in February 2012 and you can click HERE to read more about it.

I’ve posted a screenshot of a portion of the said document, particularly the header, and you can immediately notice that it sports the new AND1 Player logo already.  Check out the image below:

The press release reveals that the twins, born and raised in Philadelphia (which is also the birthplace of the And1 brand), have long been achievers in the game of basketball, with an outstanding high school basketball career - back-to-back PIAA Class AA titles in 2006 and 2007, prior to suiting up for the University of Kansas Jayhawks. That 2006 title was the first time a Public League school won the state championship.

According to the press document, And1 Brand President Rob Purvy narrates.. “The Morris twins are great young talent and embody everything we love about the AND 1 brand.”   Furthermore, he mentioned that “Markieff and Marcus bring it. With their hometown work ethic, hunger, and true passion for the Game, we’re proud to have them play a big part in the future of AND 1.

Rob Purvy shows the Morris twins the way to build their Empire.

Markieff Morris, who recently played in the NBA 2012 All Star Weekend BBVA Rising Stars game (Rookies-Sophomores), said For two guys from Philly, there's really no other brand we'd want to represent. We're excited to work together and promote the Game we love.”  He is currently playing forward for the Phoenix Suns.

His twin, Marcus Morris, who plays for the Houston Rockets , couldn’t agree more.  "We've been fans of AND 1 as long as we can remember. We grew up on the MixTape, and to now be a part of the AND 1 family is really an honor," he quips.

Dedicated to all things basketball, the AND 1 brand and its legendary AND 1 Mixtape Tour (now known as AND 1 Live), is currently headquartered in Long Beach California and New York.  The basketball footwear, apparel, and accessories manufacturing company will be celebrating its 20th anniversary this coming 2013 and the And1 Ph team will be there to provide every Juan an all-access pass to what is happening with the brand and its partners worldwide.

Stay tuned for more news and updates both locally and internationally from And1 Ph.  Any Juan can follow us in Twitter (@and1ph) and LIKE us on Facebook (www.facebook.com/and1ph).